See it. Measure it. Prove it.

Know exactly what your gifting delivers

Track every gift from send to redemption. Measure open rates, redemption rates, budget spend, and pipeline impact in one dashboard.

Givingli Pro analytics dashboard with redemption rates, spend, and pipeline attribution
Real-timeOpen and redemption tracking
100%Tied to CRM contact and deal
1 clickExport to finance or leadership
  • Real-time delivery tracking

    See the moment a gift is opened, redeemed, or expires with timestamps you can audit. No waiting on weekly reports.

  • Pipeline attribution

    Tie every gift to a CRM contact, account, opportunity, or campaign so you can prove gifting moved the deal.

  • Budget and spend reports

    Slice spend by team, campaign, region, or sender so finance has full visibility and you can keep gifting in lane.

How it works

From the moment a gift sends to the dashboard your CFO opens.

  1. 01

    Send

    Trigger gifts from a campaign, the dashboard, or your CRM workflow. Every send is captured against the contact, deal, and campaign automatically.

  2. 02

    Track

    Watch redemption, engagement, and spend fill in across the dashboard live. The rep sees it, the manager sees it, the CFO sees it.

  3. 03

    Report

    Export, slice, and share results with finance, sales leadership, or marketing. Build the program case with real numbers, not guesses.

What teams measure with Analytics

  • Redemption rate per campaign
  • Cost per meeting booked
  • Pipeline influenced by gifting
  • Spend by team or sender

Trusted by leading teams

Chick-fil-A

Givingli Pro has been a game-changer for us at Chick-fil-A. We use it to celebrate milestones, show appreciation, and even network.

Jess HineJess Hine, Director HR | Chick-fil-A
Cleveland Cavaliers

Givingli has helped make our approach to the little things more turnkey by solving shipping challenges, saving us valuable time and providing us an effortless way to manage and track our gifting.

Matt O'BrienMatt O'Brien, SVP and Chief Partnership Officer | Cleveland Cavaliers

Why measuring gifting changes the program forever

For years, corporate gifting lived in a measurement gray zone. Marketing knew gifts went out, sales knew some closed, but nobody could draw a clean line from the gift dollar to the closed-won dollar. As a result, gifting budgets were perennially the first thing CFOs cut when the quarter got tight.

Givingli Pro changes that. Every gift is logged with a recipient, a sender, a value, a campaign, and where applicable, a CRM contact and opportunity. Open and redemption events fire in real time. Pipeline attribution flows back into Salesforce or HubSpot so the closed-won number is right there next to the spend.

The result is the first gifting program leaders can defend with the same rigor as a paid channel: cost per meeting booked, cost per opportunity created, cost per dollar of pipeline influenced.

Real timeOpen, redemption, and ROI signals on every send

Beyond the financial case, the qualitative insights matter too. Recipient-choice data shows which brands and categories actually land for which audiences, so the next campaign performs better than the last. The dashboard becomes a feedback loop, not just a record of past sends.

Most teams using Givingli Pro analytics report being able to defend or expand gifting budgets within their first board cycle, simply because the program now shows up like a measurable channel instead of a line item.

Frequently asked questions

  • What metrics does the analytics dashboard track?

    Open rate, redemption rate, time to redeem, spend by team or campaign, and pipeline attribution (contact, account, opportunity, closed-won). Custom views let leadership see exactly the cuts they care about.

  • Does Givingli Pro tie gifts to closed-won revenue?

    Yes. Every gift is logged against the CRM contact and opportunity. Once the opportunity moves to closed-won, the dashboard shows the gift program's influenced revenue.

  • Can I export reports for finance or board reviews?

    Yes. One-click CSV or PDF export, plus saved views for recurring reports. Compliance teams get a full audit trail of every send by recipient, value, approver, and category.

  • How is data refreshed?

    Open and redemption signals are real-time. CRM sync runs continuously through the native Salesforce, HubSpot, and Outreach integrations.

Ready to see your gifting in numbers?

Book a quick demo and we'll walk through the dashboard with your data.